Is Your Brand Broken?

Why isn’t this working? Have you ever asked yourself that? Maybe you’re trying to get a new venture off the ground–and it just doesn’t seem to be able to take off. Maybe you’re in an existing business, and all of a sudden, sales seem to fall off. Frustrated, you stand there, looking at everything: numbers,…

Why The Traditional Wholesale Retail Stationery Model Is Not Sustainable

The way we’ve been doing stationery for the last few years is unsustainable, friends, and I’m here to explain why. Let’s say that as a retailer, you’ve overcome the hurdle of the Internet. Your customer has done her research online, but despite the ease of ordering and the lower prices, she’s opted to take the…

Dream Bigger

Dream Bigger

It’s amazing when things come full circle. Have you ever had one of those moments when everything just clicked? I’m having one, right now, and it is so affirming. Right now, kids are napping, and I’m working on some of the details for the Dallas Authenticate workshop. I hosted a branding workshop in Oklahoma City…

Stationery Academy 2012 Recap and Announcing 2013!

Stationery Academy 2012 Recap and Announcing 2013!

In late July, Natalie Chang and I hosted the second annual Stationery Academy: A Business and Branding Workshop for Paper-Preneurs. It could be more aptly titled to be a workshop for any creative entrepreneur that has even an inkling of an interest in design, personalization, or printing. The best summary of the workshop is that…

Failure, Frustration and Other F Words
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Failure, Frustration and Other F Words

Yesterday morning, I barely made it to church. We pulled in late, me makeup-less. I was by myself because David has been working Sundays lately. Somehow, I wrangled a three year old, a twenty month old, and a baby in a carrier into the children’s section of the church. I couldn’t figure out which kid…